Delta Air Lines’ Global Sales Consulting team takes corporate customers on site visits to show them how Sustainable Aviation Fuel is made. We took a small team to South Dakota to conduct interviews and capture b-roll that shows the process.
In pre-production, we thoroughly planned each beat of the video, then wrote interview questions that would guide our speakers as we spoke with them. One of the biggest challenges was not being able to location scout ahead of time because it was a travel shoot. On-site, I quickly adapted to changes in locations and schedules to capture our speakers.